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Conversion Optimization for B2B SaaS Companies: Get actionable insights from these winning and losing A/B tests

Conversion Optimization for B2B SaaS Companies: Get actionable insights from these winning and losing A/B tests

March 17, 2025 — Read on to see examples from workforce management and MarTech.

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Creative Social Media Marketing: When to break the rules (podcast episode #129)

Creative Social Media Marketing: When to break the rules (podcast episode #129)

March 13, 2025 — Listen now to hear Carmen Collins, Director of Social Media, Generac, discuss long-form storytelling, collaborations, and trusting your gut.

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Consumer Empowerment: How messaging and AI drove more quotes and higher preference

Consumer Empowerment: How messaging and AI drove more quotes and higher preference

March 11, 2025 — See examples of empowerment messaging and an AI tool that provides instant price quotes without waiting for human interaction.

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